In February 2022, Google began using page experience signals as part of desktop ranking systems. Mobile had already received the Page Experience rollout in 2021, but desktop mattered for many B2B, professional service and higher-consideration…

In June 2021, Google’s Page Experience update began rolling out. Core Web Vitals became part of the search conversation for more business owners, bringing metrics like loading performance, interactivity and layout stability into everyday SEO…