23Sep
YouTube’s September 2026 creator partnership and shopping updates give SMBs new ways to test trusted video, promote proven content, and measure customer response.
Digital Marketing News
31Aug
Google’s new Search Console report shows where your site appears in AI Overviews and AI Mode. Here is how SMBs can turn visibility data into better content and measurable leads.
08Jul
Google Ads’ July 2026 Terms of Service update is more than legal housekeeping. It reflects where paid media has already been heading: more campaign setup, asset generation, targeting, and optimization handled through AI-powered tools. Google’s…
22Jun
AI-generated influencers moved from novelty to mainstream marketing conversation in June, with new reporting showing brands experimenting with synthetic people, AI-generated testimonials, and content that looks like user-generated video. The appeal is obvious: lower production…
21May
Google Marketing Live 2026 made one thing clear: search advertising is moving deeper into AI-assisted discovery. Google announced new ad formats built with Gemini for Search and expanded Direct Offers, while broader announcements included Ads…
24Apr
April brought another Demand Gen update from Google, this time with two clear themes: commerce data and YouTube measurement. Google announced Demand Gen support in Commerce Media Suite and view-through conversion optimization for YouTube within…
27Mar
Google announced new Performance Max steering and reporting updates in March, and the direction is worth paying attention to. Performance Max has always promised efficient reach across Google inventory, but advertisers have often asked for…
27Feb
In February, Google expanded beta access to text guidelines for advertisers using AI Max for Search and Performance Max campaigns. The update gives advertisers a way to steer AI-generated ad text using plain-language rules, exclusions,…
28Jan
Google Ads started 2026 with a practical update that should matter to businesses that plan around seasons, launches, events, and limited promotions: campaign total budgets became available in open beta for Search, Performance Max, and…
16Dec
December closed the year with another Google core update and a broader SEO conversation around preferred sources, social data and the way AI search was changing discovery. Search Engine Journal’s December SEO Pulse captured the…