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Tag Archives for Content Marketing

ChatGPT’s Launch Quietly Started a New Era for Marketing Workflows

On November 30, 2022, OpenAI released ChatGPT as a research preview. The launch did not arrive with the full marketing frenzy that would follow in 2023, but it marked the moment generative AI became accessible…

The December Product Reviews Update Raised the Standard for Comparison Content

In December 2021, Google rolled out another product reviews update, building on the first version from April. The update focused on rewarding review content that offered deeper research, original insight and useful evidence instead of…