Google’s March 2023 core update was a major SEO event for businesses watching rankings, leads and organic visibility. Like most core updates, it did not target one simple technical issue. It reminded marketers that Google…

Google released the May 2022 core update on May 25, with rollout expected to take one to two weeks. Like other broad core updates, it was designed to improve the overall relevance and usefulness of…

Google’s November 2021 core update began rolling out on November 17, right before a critical holiday shopping period for many businesses. Core updates are broad changes to Google’s ranking systems, and this timing made the…

Google released the December 2020 Core Update after a year of unusual search behavior, pandemic disruption and rapid ecommerce growth. For many site owners, it was one more reminder that organic visibility can move even…

Google’s May 2020 Core Update rolled out during one of the strangest periods in modern search behavior. Consumer needs, local restrictions and ecommerce demand were changing quickly because of the pandemic, while Google released a…

In August 2019, Google published guidance for site owners about broad core updates. The post encouraged site owners to focus on content quality, expertise, presentation, comparison to other pages and whether the content would be…

Google’s March 2019 Core Update was one of the most discussed search updates of the year. Some sites saw recoveries from earlier losses, while others experienced new volatility. For SMBs, the update reinforced that SEO…